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Guest blog

Lessons from the sharp end of digital service transformation: a look back at developing View Driving Licence

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  In the first of a series of posts from people across government who've been involved in the Transformation Programme, DVLA's Ryan Davies takes a look at the ups and downs of delivering the View driving licence exemplar as a Digital by Default service.

A look back at Prison visit bookings: using data to troubleshoot a digital service

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I’m Tony Duarte, Product Service Manager at Ministry of Justice. I’ve been working on the Prison visit booking exemplar, which has been live since September. As it’s always better to talk not about how to do things, but how they …

Student finance: how Conversion Funnel Analysis gives an insight into how a service is performing

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Lindsay Brown, Lead Product Manager at the Student Loans Company, and Jim Williams, Product Analyst for GDS, explain how the Student Loans Company use Google Analytics to show them how users are interacting with the exemplar's online application forms. When …